Have you read business literature recently!

Here are some books that your peers in the entrepreneurship community are learning from.

4 min read

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Good things come to those who read. We cannot emphasize it enough how much extensive reading can benefit the entrepreneurs. Read any lifestyle blogs written on millionaire/billionaire entrepreneurs, one thing that you will find common in all the articles is that they are extensive readers.

Books are gold mines when it comes to ideas and inspiration, something entrepreneurs are always on a lookout for. But with so much to read and too little time, where do you get started? Don’t worry, we have sorted your reading list for you.

We spoke with 4 exuberant entrepreneurs who shared their inspiring reads with us. Here’s your TBR.

Akshay Chaturvedi - Co-Founder & CEO of Leverage Ed recommends

1 - AI Superpowers, By Kai-Fu Lee

This is what the book’s blurb says

Dr. Kai-Fu Lee, one of the world's most respected experts on AI and China--reveals that China has suddenly caught up to the US at an astonishingly rapid and unexpected pace. In AI Superpowers, Kai-fu Lee argues powerfully that because of these unprecedented developments in AI, dramatic changes will be happening much sooner than many of us expected. Indeed, as the US-Sino AI competition begins to heat up, Lee urges the US and China to both accept and to embrace the great responsibilities that come with significant technological power.

You can buy the book here.

2 - Shoe Dog, By Phil Knight

This is what the book’s blurb says

In 1962, fresh out of business school, phil knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from japan. Selling the shoes from the boot of his Plymouth, knight grossed $8000 in his first year. Today, nike's annual sales top $30 billion. In an age of start-ups, nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story. Candid, humble, wry and gutsy, he begins with his crossroads moment when at 24 he decided to start his own business. He details the many risks and daunting setbacks that stood between him and his dream - along with his early triumphs.

You can buy the book here.

3 - The Hard Thing about Hard Thing, By Ben Horowitz

This is what the book’s blurb says

Ben Horowitz, the co-founder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.

While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights he’s gained developing, managing, selling, buying, investing in, and supervising technology companies. A lifelong rap fanatic, he amplifies business lessons with lyrics from his favorite songs, telling it straight about everything from firing friends to poaching competitors, cultivating and sustaining a CEO mentality to knowing the right time to cash in.

You can buy the book here.

4- How to be The Startup Hero, By Tim Draper

This is what the book’s blurb says

Startup Heroes are the ones that drive progress, and whether you bring us to another planet or make your neighborhood a nicer, happier place, you can become a Startup Hero. This book is the first step. It helps you take that first step.

The step will be different for everyone. It might be to call that customer. It might be to draw up a design concept. It might be to talk to your boss.

With this book, I hope to guide people to think big, drive change and go full speed ahead. I am giving them a pledge to do their work for good, and I am giving them some of the tools they need to accomplish their goals.

You can buy the book here.

Charushilla Narula - Founder Director & Key Mentor at University Connection recommends

1 - Zero to One, By Peter Thiel

This is what the book’s blurb says

What Valuable Company is Nobody Building?

The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.

You can buy the book here

2 - This is Marketng, By Seth Godin

This is what the book’s blurb says

Over the past quarter-century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures and bestselling books. He is the inventor of countless ideas and phrases that have made their way into the mainstream business language, from Permission Marketing to Purple Cow to Tribes to the Dip.

Now, for the first time, Godin offers the core of his marketing wisdom in one accessible, timeless package. At the heart of his approach is a big idea: Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. They don't just make noise; they make the world better. Truly powerful marketing is grounded in empathy, generosity and emotional labour.

You can buy the book here

3 - Inner Engineering, By Sadhguru

This is what the book’s blurb says

In his revolutionary new book, visionary, mystic and yogi Sadhguru distills his own experiences with spirituality and yoga and introduces the transformational concept of Inner Engineering. Developed by him over several years, this powerful practice serves to align the mind and the body with energies around and within, creating a world of limitless power and possibilities. Inner Engineering is your own software for joy and well-being.

You can buy the book here

Gaurav Gambhir - Founder at Zero Kaata recommends

1 - Thinking, Fast and Slow, by Daniel Kahneman

This is what the book’s blurb says

In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation―each of these can be understood only by knowing how the two systems shape our judgments and decisions.

You can buy the book here

2 - Manthan: Art & Science of Developing Leaders, by by Prof K.K. Sinha, Ajay Soni, Indranil Mitra

This is what the book’s blurb says

Leaders, who only live in the present and respond to its special pressures and demands, would fail to achieve the quality of leadership and the change required in the future. In today's digital age of the millennial, transparency and social awareness have to be the cornerstones of any organization. Leaders and their HR need to align their current values accordingly. Some fundamentals like truth, humility, courage, energy, edge, equity, social justice will have to be brought back into the organization leadership DNA.

You can buy the book here

3 - The Power Of Your Subconscious Mind, By Joseph Murphy

This is what the book’s blurb says

Did you know that your mind has a 'mind' of its own? Yes! Without even realizing, our mind is often governed by another entity which is called the sub-conscious mind.

This book can bring to your notice the innate power that the sub-conscious holds. We have some traits which seem like habits, but in reality, these are those traits which are directly controlled by the subconscious mind, vis-à-vis your habits or your routine can be changed if you can control and direct your sub-conscious mind positively.

You can buy the book here

4 - The Illusions of Entrepreneurship, By  Scott A Shane

This is what the book’s blurb says

There are far more entrepreneurs than most people realize. But the failure rate of new businesses is disappointingly high, and the economic impact of most of them disappointingly low, suggesting that enthusiastic would-be entrepreneurs and their investors all too often operate under a false set of assumptions. This book shows that the reality of entrepreneurship is decidedly different from the myths that have come to surround it.

You can buy the book here

Utkarsh Lokesh - Co-Founder & CEO at EdTechReview recommends

1 - Hearts, Smarts, Guts and Luck

This is what the book’s blurb says

Heart, Smarts, Guts and Luck is a personality-filled, research-based playbook for entrepreneurs and business builders. It begins by helping readers assess their leadership traits and ends with a roundup of practical business wisdom. In this book, three prominent business leaders and entrepreneurs now venture capitalists and CEO advisers share the qualities that surface again and again in those who successfully achieve their goals. The common traits, Heart, smarts, guts, and luck. After interviewing and researching hundreds of business-builders across the globe, the authors found that every one of them from young founder to seasoned CEO holds a combination of these four attributes. Indeed each of us tends to be biased toward one of these traits in our decision-making and figuring out which trait drives you will lead to greater self-awareness and likelihood of success in starting and growing a business.

You can buy the book here

And all the books by Sir Ken Robinson and Guy Kawasaki

Apart from these insightful additions to your bookshelf, you can also add the books that leaders from across the globe recommend.

Which book will you pick first?

Himanshu Bhalla